ANA Masters of Marketing 2025 | HOT TAKE | Julia Keefe

Julia Keefe (Director, Growth and Comms, Arnold) shares a hopeful vision for the future of marketing. AI isn’t replacing us—it’s elevating us. It’s freeing us from the grind and giving us space to think bigger, act bolder, and step into more strategic roles.

At Havas, we help brands cultivate desire, consistently, globally, and at scale. By uniting creativity, media, production and the best of technology through our Converged.AI operating system, we transform ambition into measurable growth.

© 2026 Havas

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At Havas, we help brands cultivate desire, consistently, globally, and at scale. By uniting creativity, media, production and the best of technology through our Converged.AI operating system, we transform ambition into measurable growth.

© 2026 Havas

Back to top

SUPER-STREAM

At Havas, we help brands cultivate desire, consistently, globally, and at scale. By uniting creativity, media, production and the best of technology through our Converged.AI operating system, we transform ambition into measurable growth.

© 2026 Havas

Back to top

SUPER-STREAM