Super-Stream Spotlight: Nick Hammit, CMO at Newell Brands
Description
How do you keep iconic brands relevant in a world where consumer expectations are constantly evolving?
At ANA Masters of Marketing 2026, Nick Hammett, Chief Marketing Officer at Newell Brands, joins the Havas Super-Stream to explore how household names like Sharpie, Coleman and Graco are finding new ways to connect with consumers. From tapping into cultural moments and embracing AI-powered consumer insights to building always-on brand relevance, Nick shares why creativity, agility and smarter marketing operations are essential to driving growth.
He also discusses the importance of building teams with diverse expertise and why the future of marketing depends on combining specialized skills with a shared understanding of the business.








